A tournament management platform built to reduce manual admin, centralise operations, and support scalable event delivery.
Sector
SportsTech / tournament management
Primary market
Czech Republic
Delivery window
Mar 2024 – Aug 2024
Tournament operations were heavily manual, fragmented, and difficult to scale. Registrations, payments, rankings, and tournament-day changes depended on spreadsheets, repeated checks, and admin-heavy coordination.
Registrations were handled manually through spreadsheets
Payments and confirmations required repeated manual tracking
Rankings and tournament data were difficult to manage cleanly
Tournament-day changes created extra admin pressure
The setup did not support smoother growth or scalable event delivery
The goal was not just to digitise tournament workflows. The platform had to reduce admin pressure, centralise operations, and create a structure that could support future growth.
Reduce manual coordination across tournaments
Centralise registrations, payments, and operational flows
Improve visibility for organisers and management
Support a more scalable event structure
Create a stronger foundation for future platform growth
The project was not just a digital layer over the old process. It brought registrations, payments, rankings, admin control, and tournament workflows into one structured system.
Bring player entry and payment flows into one platform instead of managing them through separate tools and manual checks.
Make rankings, participation data, and tournament records easier to track, update, and review in one system.
Give organisers a clearer way to manage tournaments, changes, and operational actions without rebuilding documents by hand.
Set up a platform structure that supports live operations, reporting, and ongoing management more reliably.
Make late changes, attendance updates, and event handling faster and less dependent on manual rework.
The platform reduced admin effort, improved operational control, and made tournament delivery easier to manage at scale.
~95%
less time needed to organise each tournament
24hours
of manual admin saved per tournament
~99%
fewer admin errors and delays after moving flows into the platform
1person
still handling operations without extra admin hires
Can turn manual tournament operations into a more structured digital system
Can combine platform logic, admin workflows, and automation in one delivery
Can build software that supports both daily operations and long-term scale
This project shows how Fractal Web approaches operationally complex platforms not as isolated interfaces, but as structured systems built to reduce friction, centralise workflows, and support growth.
A closer look at the platform structure, tournament flows, and admin-focused product logic.
Use the previous and next buttons to change slides.
Slide 1 of 3
1 / 3
An SEO-focused website rebuild with clearer service structure, stronger lead generation, and a scalable foundation for growth.
~500
website visitors reported each month
~100
lead submissions reported each month
~20
booked jobs linked to the website flow
SEO-first
website structure built for promotion and search
